Piictu

Last week was a long one as we were trying different approaches to our 1-minute pitch. As always, the second we delivered the pitch we decided we had to change it. We’re never happy with what we have and that’s a good thing.

Anyhow, we wanted to share our first approach to Piictu’s elevator pitch and we are happy to get feedback. Do you think we have a clear message? Does the product come through clearly? And now, the pitch.

I’ll go straight to the point: Photo sharing is lame. You take a bad picture with a bad camera, put heavy make up on it and post it on a wall. And then what?

Piictu addresses the “then what”

Piictu is a mobile application that enables conversations through photos. It’s like a photo orgy on your mobile phone.

Just snap a picture, post it and watch it come to life with photo-replies from friends and strangers.

Just 2 days ago I was in NYC when I heard the big news, so I walked to Ground Zero and took a picture of the crowd. Imagine immediately anyone can see my picture, and I start getting picture responses from the crowd in DC; I also get reactions from people in their homes and from the military overseas; I even get some pictures of people in Pakistan. It’s such a powerful story-telling tool.

We are using our cameras to communicate emotions. Photos are becoming objects of interaction and Piictu enables this trend by unleashing many-to-many communication through this powerful medium.

Piictu has been getting a lot of positive feedback from the community. We currently have 2K signups for our beta and we’re going on private beta tomorrow.

Exciting news! Piictu is going to be pitching at The Founder Conference tomorrow in Mountain View. It’s going to be Piictu’s premiere. At 2.15pm we will be on stage for a 1-minute pitch.

To signal this event, we will give away a limited number of invitations for Piictu’s private beta.

Look for us if you are attending The Founder Conference. We will be happy to demo the app for you, and receive feedback.

And now we have to go back to work to make sure we have a perfect pitch for tomorrow.